Alex Frost is an artist based in Manchester, UK. He works between the physical and virtual to explore the inter-relational character of contemporary digital life. He seeks to identify the new objects, places, and behaviours that arise as physical life merges with virtual life. His series of 100+ Wet Unboxing videos explored the virtualisation of consumption, as seen in the unboxing video. In his Wet Unboxing videos he unpacks a range of products in a glass tank filled with water. These videos were featured in 30+ articles across all continents, in 10 languages and were awarded a listing on

His most recent physical solo-exhibitions were at TACO! London (2021) and First Site (2020). He has a PhD in Visual Cultures from Northumbria University, UK and teaches in the Masters in Art and Design at Salford University.